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E-Commerce Strategy

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

  • E-Commerce Strategy, Pricing Strategies

Competitor Price Tracking: How to Automate It [in 3 easy steps]

Competitor price tracking and pricing data for e-commerce businesses is a pain in the butt if you can't automate it. Learn more->...

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  • E-Commerce Strategy, Pricing Strategies

New vs. Existing Customers: Should You Price Differently?

New vs. existing customer pricing is a delicate balance between offering more value to customers and keeping costs down. Learn more->...

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  • E-Commerce Strategy, Pricing Strategies

What Is Differential Pricing and How to Use It

An effective price tracking strategy offers a wide range of benefits to your business, strengthening your company’s position, streamline your product offering, and maximizing profits. Differential pricing is an integral...

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  • E-Commerce Strategy

European Article Numbering: Everything About EAN Codes

What is EAN? European article numbering (EAN) is used to identify products that circulate in the European region. Learn more->...

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  • E-Commerce Strategy, Pricing Strategies

Amazon Price Match Explained: The Battle of The Retail Giants

In the past decades, if a consumer needed a particular product, then they would be forced to drive all over town. Searching different stores in order to find what they...

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  • E-Commerce Strategy, Pricing Strategies

Price Matching: Pros & Cons [And Why Giants Love It So Much]

Consumers are always price sensitive when buying products or services. Price is the ultimate factor for consumers when choosing a vendor or retailer. A price management strategy can increase productivity,...

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  • E-Commerce Strategy, Pricing Strategies

Net Price vs List Price | The Difference Between Two Concepts

The first thing any business owner or a merchant learns entering the market is that price is never just one particular number. Price is actually such a multileveled matter that,...

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  • E-Commerce Strategy, Pricing Strategies

How to Use Dynamic Pricing Strategy to Stay Ahead of Competitors

Dynamic pricing will dominate e-commerce sooner than many expect, and it'll be a big part of the future of the online shopping experience. Learn more->...

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  • E-Commerce Strategy

Comparison Shopping Engines: How Important Are They?

Comparison shopping engines are useful tools for comparing many different products. But do we think about their role in e-commerce? Learn more->...

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  • E-Commerce Strategy, Pricing Strategies

Price Point: Is It Different Than Price?

The price point is not the same thing as price. Even the most knowledgeable people confuse this term from time to time. Learn more->...

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