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Prisync

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

  • E-Commerce Strategy, Pricing Strategies, Prisync

Competitive Pricing Strategy: From Software Choice to Strategic Execution

Competitive pricing strategy is much more than undercutting competitor prices and price-matching. If you know how to use competitive intelligence technology and approach your competitors in an analytical and structured...

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  • Prisync

Brick, Click, and Everything in Between: Omnichannel Retail Strategies for 2025

Ecommerce is thriving, but the brick-and-mortar store isn’t going anywhere just yet. Even if you started your business online or have a physical store, creating an omnichannel retail strategy is...

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  • Prisync

How to Track Meta (Facebook) Conversions Better on Shopify?

Meta (Facebook) ads rely heavily on accurate conversion tracking to optimize campaigns, attribute results, and improve return on ad spend (ROAS). But for many Shopify merchants, those conversion insights are...

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  • Prisync

The Psychology of Pricing: How to Set Prices That Attract Buyers

Price something too high? Customers walk away. Too low? They question quality. The difference between a sale and a scroll past often comes down to tiny psychological triggers that most...

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  • Prisync

Pricing Strategies to Try in 2025 | How to Pick One

As we are almost halfway through 2025, businesses need to constantly work on their pricing strategies to remain competitive in the rapidly changing ecommerce industry, where incidents come from all...

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  • E-Commerce Strategy, Prisync, Research

15 Best Competitive Pricing Tools in 2025 [+Pros & Cons] 

Monitor the pricing of your competitors and track the price changes frequently. This way, you can stay one step ahead of the competition. Because ecommerce consumers are seeking the best...

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  • E-Commerce Strategy, Pricing Strategies, Prisync

Navigating Tariffs and Price Escalations During Unpredictable Times

The global economy is experiencing unsteady times, and price is one of the most paramount factors for online retailers and shoppers. Over the last few days, the US government has...

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  • Guest Posts, Pricing Strategies, Prisync

The Power of Price: How Competitiveness Fuels Shopping Campaign Success

In the competitive world of e-commerce, staying ahead is essential for success. Consumers are increasingly price-sensitive, seeking the best value for their money. So, how can retailers not just survive...

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  • E-Commerce Strategy, Pricing Strategies, Prisync

How AI and Machine Learning Will Change Your Pricing Strategy

As of 2025, online sellers are looking for strategies to enhance their capabilities and profits in the ecommerce market. One hurdle is adapting to the increasing role of artificial intelligence...

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  • E-Commerce Strategy, Prisync

Learn What Happened on Black Friday 2024

Black Friday 2024 holiday weekend sales reached $41.1 billion, and from Nov 1st to Dec 2nd, total spending was $131.5 billion dollars in this season, which is a new record....

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